Rumors True? Rights Renewed To NWO Trademark
I know the rumors have been out there for some time, and I know that even here the topic has been thrown out, but now according to sources the rumors are true. Get ready for NWO vs DX. Yes, the feud that the WWE hinted about Monday night on RAW is apparently going to happen. The WWE has renewed the rights to the NWO trademark, and on September 27th went ahead and filed it with the purpose of using it to sell clothing merchandise.
The trademark can be seen on uspto.gov. Below is a cut and paste of what was filed:
Word Mark NWO NEW WORLD ORDER
Goods and Services IC 025. US 022 039. G & S: Clothing, namely, hats, t-shirts, sweatshirts, sports jerseys, tank-tops, sweatpants, tops, bottoms, and shorts; headgear, namely, hats and caps; footwear. FIRST USE: 20020531. FIRST USE IN COMMERCE: 20020531
Mark Drawing Code (1) TYPED DRAWING
Design Search Code
Filing Date September 27, 2006
Current Filing Basis 1A
Original Filing Basis 1B
Registration Date September 25, 2007
Owner (REGISTRANT) WORLD WRESTLING ENTERTAINMENT INC. CORPORATION DELAWARE 1241 EAST MAIN ST STAMFORD CONNECTICUT 06902
Assignment Recorded ASSIGNMENT RECORDED
Attorney of Record Renee L. Duff
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE>
Basically it represents that the company is once again in the process of getting ready to bring back the faction that once made WCW tons of money and was the hottest thing in the world of wrestling for part of the 90's.
What it means in 2006-07 is that the faction should be brought in by Eric Bishoff, and will end up in a mega feud with DX that could last all the way to WrestleMania in Detroit in April of 2007. It would be the perfect setup for Bishoff to get back in the loop as a character on TV, and it would be a real feud for DX, away from the last two wasted feuds with the Spirit Squad and the McMahons that ended up with them basically squashing the two teams.
If the feud is done right, the entire thing could be a homerun, if not, it could be another dud. The last time that the NWO was in the mix, the faction turned out to be a complete disaster, and the only wrestler that gained anything from it was Hulk Hogan, who eventually left the group after a loss at WrestleMania 18 vs The Rock and the following month became the champion after beating HHH.
That will not happen this time, at least it had better not. The group will likely be headlined by both Kevin Nash and Scott Hall, and may add some wrestlers from there under Bishoff's guidence. Maybe Chris Masters? He was dissed by DX on Monday night. Whatever the case may be, the WWE is standing on top of what they are thinking is going to be a money making feud and a winner in the ratings department. If not, it will be another big loser and back to the drawing board for the company.
