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WWE Sends Out Presser About Blu-Ray Release of WrestleMania XXIV

WWE just sent out the following press release.

WrestleMania® XXIV On Hi-Definition Blu-ray Disc

STAMFORD, Conn., April 24, 2008- WrestleMania XXIV will be the first Sports category title to ever be released on Blu-ray disc in the United States, Europe, Australia and Canada. The double disc set goes on sale Tuesday, May 20, 2008, the same day as a three-disc DVD version. “It’s natural that WrestleMania 24, the biggest sports entertainment event of the year, is not only the first WWE® title but the first Sports title to be released on Blu-ray” says Joel Satin, VP WWE Home Entertainment and Books. “Blu-ray disc will further demonstrate our commitment to bring WWE’s high-definition content to fans around the world through our network of home video distributors and licensing partners.”

This Blu-ray two disc release includes the entire four hour WrestleMania XXIV event in Orlando, Fla., and the complete 2008 Hall of Fame induction ceremony, plus the never-before-televised 24-man Battle Royal. Authoring of the double disc set takes advantage of the new Blu-ray technology, offering content in HDMV (High Definition Movie Mode), which has exciting new features including improved navigational and menu features, graphics and animation.

Distribution will be handled through a variety of vendors including Genius Products for the United States, Clearvision Ltd. for the UK/Europe, Koch Entertainment Canada and Shock for Australia, all of which are current WWE home video distribution and licensing partners. "Much like sports programming has driven high definition television sales, we believe that sports content will thrive in Blu-ray," said Mitch Budin, EVP and General Manager, Genius Products. "As the leading sports brand, WWE is the best fit to lead the sports segment into Blu-ray."


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